Building content is the most important part of your site; hence, you should dedicate 90% of your time building content and 10% in link building. Both are important search engine optimization tip you should follow.
Here are three tips that we will be discussing in this article to help on your search engine rankings:
Link Building Within Your Own Site
As per our SBI! system, we like to call each web page built on a website a Keyword-Focused Content Page (KFCP) - meaning a page where you choose a particular keyword and build that page around that keyword. As you build each KFCP, the internal links within your site should be done well as it is an extremely important part of the search engine optimization process. Picture a pyramid of KFCP interlinked in a way that makes it easy for both human visitors and search engine spiders to explore your site:
The home page (Tier 1) focuses on a specific Keyword, then the Tier 2 on a keyword related to the keyword on Tier 1 while linking to it. The same goes for Tier 3 pages, it should link to a Tier 2 page and its keyword should be related to the respective Tier 2 page.
Overall internal navigation works somewhat as explained above in the pyramid. The SBI! platform helps you structure your site this way and their BrainstormIt Tool is a godsend as you can type in a word that is related to your site and it will brainstorm a bunch of suggestive topics you can create content for your site. It will then place those suggested keyword topics on a Master Keyword List (MKL) that you can then plan the structure of your site into Tier 1 - Tier 3 linked pages. For each of the keyword it will output, it will also tell you what is the demand vs supply of that keyword in the internet while also telling you how much profitability/money you can make if you build a web page related to that keyword.
Linking To High Quality Sites
Web pages that link to helpful resource sites tend to be higher-quality than pages that only link to their own web pages. In other words, pages that link out to awesome resources establish themselves as hubs of helpful content and can be seen by the eyes of Big Google making your site to have a good chance to rise on the search engine rankings.
Securing Links From High Quality Sites
Writing and publishing blog posts or articles on your own website isn’t good enough. Your website is just one place people might discover your content. Content is everywhere today. It’s insanely competitive so you need to look beyond publishing content on your website.
Hence, to ensure that search engines respect your site and rank it highly for many keywords, you need to have links to it from other quality websites. Your site's link building reputation begins to increase as it receives a few links from a diverse range of quality sites.
As your site matures and your reputation grows, you'll gain more and more links naturally, as others link to your site from their sites/blogs, Facebook, and so forth... all without you asking for a link.
Here are a few techniques you can use to acquire quality links from:
(B) Directory submission
You can get someone in India for instance to drop your link on about 1500-2000 directories for just $100. I however recommend everyone to individually vet the directories to check if they are actually authority directories that get traffic. Otherwise if they are just worthless directories that get no traffic, trust me, the big search engines like Google, Yahoo, and Microsoft will find out and just hurt your site.
(C) Article submission on other sites and press release sites
There are sites that will publish press releases for you without charging a fee and they’ll give you a link. How do you find these sites? Look for them in places where other SEOs are not looking.
There are many businesses that can get other sites to post content about them if the businesses stop thinking in terms of “money for links”. You need to think of terms of “reaching out to a community that is interested in what I do”, and “reaching out to Web sites that want content that I can provide them”.
If your business participates in trade shows, makes presentations at schools or community organizations, sponsors community competitions or sports teams, or otherwise engages with people outside of its normal business operations, the chances are pretty good there are Web sites out there where you can get a blurb, a press release, a custom-written article, or some sort of announcement posted with a link back to your site.
(D) Forum posting / Blog commenting / Social Media Posting
Join a few industry-related groups, blogs, and forums. Share your best content regularly using a link building strategy back to your site, while also contributing to the group when possible.
Be sure to stay active as a member of the chat or group by answering questions, reading others’ content, and contributing genuinely to the group.
(E) Classified Ads
Classified submission, in short, is a mediator for business and its client as the client searches the service provider on these classifieds and the service provider to place their add-on same classifieds submissions. So due to such ease of use, we find many users using these links and indirectly improving their search engine optimizations (SEOs).
These classifieds are not a temporary effect to SEO as the ads and links posted are permanently placed for longer time conversion of client and improvement of SEO too takes place gradually.
In conclusion, these link building strategies discussed herein along with how you should structure your site is just a few of the link building tips found when you get access to the SBI! system. You're pretty much engaged to success and rise on the search engine rankings if you use this system. This very site that I maintain already ranks for several of my important keyword phrases using these link building tips, but since I do not like to talk much about myself...
Take Richard Bergman for instance. This guy had no name and no brand and he used these link building strategies to skyrocket on the search engine rankings and with this alone he managed to build a multi-million dollar business!
Click here if you would like to know more about the SBI! system. Otherwise you can also sign up here to see Richard talk about his journey on a FREE video he put together. You will also get to see videos of other people who are also using this system to rise on the search engine rankings using link building strategies.